If you own a business, then you probably know how important it is to be well known, and even popular among members of your target audience. After all, you...
Category - SE Tactics
Work with an international website usually comes down to localization of the original content and creation of relevant press releases or online presence on...
After months in lockdown, many states have opened the floodgates, allowing businesses to open and consumers to flow out of their homes in a massive deluge...
Before we dive deep into the how-tos of creating meta descriptions, let’s first have a rundown of the essential things to know about meta descriptions. First...
Here are the results from the fifth of our “Links as a Ranking Factor” studies. We conducted the first of these studies in May 2016 and have been tracking the...
Before 2020, tons of articles were written about what SEO features will be relevant the following year. However, 2020 started with a dramatic change that...
Those who say over 50% of all Google searches don’t result in a click blame the search engine. The argument is that Google is discouraging people from...
Recent SEO stats show that 46% of all Google searches globally are centred around seeking local information. This not only emphasises the need for strong...
There are over 200 different Google ranking factors with 50 variations each. That’s 10,000 in total. Furthermore, what Google analyzes when ranking websites...
This is an article for SEOs who have attorney clients, as well as for attorneys who need to know what they are paying for when they pay their SEO. Lawyers and...
Local SEO is predominantly for those businesses that cater to local markets like utility service providers, restaurants, hospitals etc. Today, if someone needs...
A great website is so much more than one that’s free of clutter. Effective design goes beyond customers knowing you have a discount running, or merely listing...
Search engine optimization or SEO is a system to improve the visibility of your website on search engines for visitors via natural or organic sources without...
Expanding your company’s digital presence requires a firm understanding of search engine optimization (SEO), but this area of digital marketing is a game where...
I started my marketing career in small companies. Then I went on to work for even smaller, bootstrapped startups. The marketing budgets of all these companies...